Celebrity Cruises campaign
A smart competition microsite to win a free cruise.
Designed to support a prime time TV ad, our microsite allowed you to choose your favourite views which automatically creates your perfect cruise itinerary.
Celebrity Cruises created an advertisement to be aired in the first break during Homeland on Channel 4. We were asked to conceive, design and produce a microsite to support the ad and capture leads.
Our WIN a cruise microsite had to be device friendly for people sat in front of the telly. So we made it super quick and easy to choose your favourite view – which then created your perfect itinerary and encouraged sharing via Facebook.