Deutsche Bahn appoints 3Sixty as UK digital marketing agency
Deutsche Bahn (DB) is Europe's largest railway company running a super-efficient and modern network that makes us long suffering British train travellers green with envy.
DB's UK subsidiary (DB Bahn Sales) has appointed 3Sixty as their first digital marketing agency, with a remit to promote train travel to Europe using Eurostar via Brussels or Paris as the gateway to the German rail system.
Our first campaign is under development already and is due to launch in early 2009.
The appointment cements our growing specialism in the travel and tourism sector.
Jon Waring, 3Sixty's creative director, says, “When we drew up a list of clients we'd most like to work with all those years ago, Deutsche Bahn was one of the first names we put down. The chance to put our skills to good use for a brand of their pedigree has got the studio buzzing. Just take a look at the Deutsche Bahn design system with font design by Christian Schwartz and Erik Spiekermann and you can see why the designers are full steam ahead.” (Ouch)!
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