Digital strategy

• A lesson from the real Mad Men

  

  The 'creative revolution' of the 1960s changed the face of advertising forever. What's the legacy for today's 'digital revolution'?

  Posted in Digital strategy by Chris Thurling on 9 Jan 2012. 3 comments.
  

• 3Sixty site traffic rises by 48% thanks to blog efforts

  

  Between us the team at 3Sixty has written 120 unique articles for our website in 2011. What results have been achieved?

  Posted in Digital strategy by Chris Thurling on 14 Dec 2011. 2 comments.
  

• What does it take to be a great project manager in a digital agency?

  Some thoughts on the personal qualities and knowledge needed to be a first rate digital project manager.

  Posted in Digital strategy by Chris Thurling on 13 Dec 2011.
  

• 8 things digital can learn from Tesco

  I attended a talk by former Tesco CEO Sir Terry Leahy recently. It struck me that those involved in digital business could learn a lot from what he had to say.

  Posted in Digital strategy by Chris Thurling on 8 Nov 2011.
  

• The moving finger writes

  I've asked one of our favourite copywriters — John Simmons — to contribute to our blog this month.

  Posted in Digital strategy by Jon Waring on 2 Nov 2011.
  

• A/B testing with Google Website Optimizer

  Testing alternative page layouts with Google Website Optimizer.

  Posted in Digital strategy by Ben Wyatt on 31 Oct 2011. 3 comments.
  

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